Story Time

Forty DMs a week. One reply.

2021. That's how it started.

NEWSLETTERSOCIAL MEDIACANADA STARTUP

One founder replied. The door opened.

Got recruited to run their newsletter. First real gig.

ghostwritingsocialspartnershipsedtechfintechstartup

Six internships. Each door opened the next.

Ghostwriting. Socials. Partnerships. Edtech to fintech. 2021 onwards.

$45M28K → 45K70K → 100K

Testbook. $45M edtech. Scaled everything.

Partnerships and comms. Both platforms in 6 months.

WEB2WEB3SolanaAptosSuiEVMNFTD$10

Flipped NFTs. Bought Doge. Jumped in.

2021. A CEX account, $10, and a Twitter timeline. That was the entry ticket.

SolanaAptosSuiEVM10+ clients100+ KOLs

Blockverse. Managed teams, led GTM, built content funnels, closed BD.

First web3 job. 10+ clients across Sui, Aptos, Solana, EVM. 100+ influencers via cold outreach. 2022.

MERCLE1.7 yearsLed GTMCommunity3K → 35KBD & Sales$820K+ revenueTwitter20K → 130KFace of brand

Mercle. Led everything. Became the face.

GTM, community, BD, sales, Twitter, Discord. 1.7 years as a core employee.

MERCLE$600K

Mercle was about to shut down. He held it up.

Brought in $600K. The company survived. He learned what he was made of.

YOLOMARKETS

Same laptop. Same energy. Bigger stakes.

Co-founding Yolomarkets. Still building. The medium changed. The energy didn't.

This has been a journey and I am a better executionist.

A few tweets that I love:

Beware of larps and hire someone who executes!