Rohan
aka Krate
Summary
GTM and BD in crypto. $800K+ in revenue across campaigns, NFT raises, and B2B deals. Grew communities from 3K to 130K. Now building products end-to-end with AI. I tell stories and work with a builder's mindset.
Experience
Fuss
Oct 2025 — May 2026Co-founder
- Built an app to trade internet trends
- Product architecture, branding, UI/UX using AI workflows
- 100 users, 40 DAU
- Pitched VCs and accelerators. Got grants from Superteam and angels
Freelance & Side Projects
2025GTM Engineer & Builder
- Built Clawback - agent to agent therapy for OpenClaw agents
- Freelanced for two projects as GTM engineer
Mercle
Oct 2023 — Aug 2025Core / Early Employee - led GTM & BD
- Generated $370K in MBADGEs campaign revenue, $250K via NFT raise, $200K+ in BD/sales
- Scaled Twitter from 20K to 130K followers; Discord from 3K to 35K
- Facilitated $150K+ in user airdrops through onchain quest campaigns
- Built relationships with several businesses and have a strong network
Blockverse
Apr 2022 — Oct 2023GTM Lead
- Go-to-market strategy across 10+ clients on Sui, Aptos, Solana, EVM
- 100+ influencer outreach campaigns, B2B partnerships and CRM
- Content creation adjusted biweekly, sales via LinkedIn/Twitter with pitch decks
- Did sales and brought in clients/revenue for the agency
- Led founder-led comms and acted as founder's office
Testbook
EdTech - $37.2M valuationSocial Media, Design & Content
- Grew Twitter from 28K to 45K, LinkedIn from 70K to 100K in 6 months
- Made Testbook the 2nd most engaging EdTech page after Physics Wallah
- Competitive research on 20+ EdTech competitors, moment marketing, Hinglish content for tier 2-3 cities
- Ghostwriting for CMO and CFO
- Managed Instagram and short format videos
Earlier Work
Grade 9 onwards6+ Internships - Ghostwriting, Social Media Marketing, Partnerships
- Cold DM'd unicorn founders, led newsletter and social media operations
- Shot short videos as narrator, scriptwriter, etc.
- Wrote tech blogs, got viral on LinkedIn, Twitter once or twice
Skills
Core
MarketingGTM Engineering0→1 Content PipelinesBuilding Communities & CultsSocial MediaPartnershipsPre-Token Liquidity & Listings
AI-Native
Product Building with AIAI Agentic Workflows via CodeAI Video GenerationAI Content Workflows