Rohan
aka Krate
Summary
Growth Marketer. $800K+ in revenue across campaigns, NFT raises, and B2B deals. 15M+ combined views across X, LinkedIn and Instagram. Grew communities from 3K to 130K. I build the thing that makes growth repeatable, then run it. I tell stories and work with a builder's mindset.
Experience
Trezu
Jul 2026 — presentBusiness Development and GTM
- $72M AUM. Built the internal BD dashboard, CRM flows, and sequenced 1,300+ leads
- Dashboard pulls real-time BD numbers, insights, summaries, demos and resources into one place
- Removed ~10 hours/week of coordination overhead for founders and marketing team
- Also on GTM and content
Fuss
Oct 2025 — May 2026Co-founder
- Built an app to trade internet trends
- Product architecture, branding, UI/UX using AI workflows
- Pitched 30+ VCs and accelerators. Got grants from Superteam and angels
- Also built Clawback, an agent to agent therapy system for OpenClaw agents
Freelance
Oct 2025 — Dec 2025GTM & Influencer Marketing
- Led GTM for a Hyperliquid ecosystem business. Multiple viral posts
- Ran a two week influencer campaign for Airaa. 100+ creators activated, 1M+ views
- Client names and links on request
Mercle
Oct 2023 — Aug 2025Core / Early Employee - led GTM & BD
- Ran a 3-month campaign to 270K unique users at $0.07 CAC. $370K revenue on $20K spend, 18.5x return
- Led GTM on an NFT presale. $250K raised on $30K spend at $15 per paying buyer, 8.3x return. 0.74% of the user base converted
- $200K+ in BD/sales revenue. Facilitated $150K+ in user airdrops through onchain quest campaigns
- Scaled Twitter from 20K to 130K followers; Discord from 3K to 35K
- Acquisition split across X, ecosystem partnerships, and power users of integrated protocols including Jumper, Linea and XION
- Built end to end community management tools for Discord and Telegram
Blockverse
Oct 2022 — Oct 2023GTM Lead
- Go-to-market strategy across 10+ clients on Sui, Aptos, Solana, EVM
- 100+ influencer outreach campaigns, B2B partnerships and CRM
- Content creation adjusted biweekly, sales via LinkedIn/Twitter with pitch decks
- Did sales and brought in clients/revenue for the agency
- Led founder-led comms and acted as founder's office
Testbook
Jun 2022 — Dec 2022EdTech - $37.2M valuation
GTM Internship
- Grew Twitter from 28K to 45K, LinkedIn from 70K to 100K in 6 months
- Made Testbook the 2nd most engaging EdTech page after Physics Wallah
- Competitive research on 20+ EdTech competitors, moment marketing, Hinglish content for tier 2-3 cities
- Ghostwriting for CMO and CFO
- Managed Instagram and short format videos
Earlier Work
Grade 9 onwards6+ Internships - Ghostwriting, Social Media Marketing, Partnerships
- Cold DM'd unicorn founders, led newsletter and social media operations
- Shot short videos as narrator, scriptwriter, etc.
- Wrote tech blogs, got viral on LinkedIn, Twitter once or twice
Skills
Product Led GTMMarketingSocial MediaAttention Framework CreationCommunity/Culture BuildingAI First OperatorInfluencer MarketingVideo ProductionPaid AdsGTM aligned BD/Sales